Anatomy of a Google rumor (Goomer)
Posted by: Rea Maor In: Internet and SEO - Monday, June 11th, 2007A Goomor is a portmanteau of “Google” and “rumor”. Now that we know what a Goomor is, we can all think of some examples. Google is the company that all of the little gossip queens love to talk about. Google fuels this activity itself, by alternating between buying up start-up companies and coming out with one wild ‘n’ crazy innovation after another.
It’s really quite simple how this works:
- Monday Some random poster in a message board says, “Wouldn’t it be funny/cool/ironic if Google started its own TV show?”
- Tuesday B-list blogger sees the idea on the forum and scoops it, posting to his blog with the title “What if there was a Google TV?”
- Wednesday A-list blogger sees the B-list blog and mulls the idea over, passing it on to his own readers as “Should Google get its own TV channel?”
- Thursday It hits the front page of Slashdot: “Google TV coming soon!” Comments include speculation of how cool it will be to use Google to search for every Archie Bunker’s Place episode with Don Rickles in it, downloading YouTube to your Tivo, have TV episodes Gmailed to your mobile…
- Friday The story is revealed to be a groundless rumor. Everybody backs down and says “Aw, shucks, they got us again!”, except of course for Wired, which runs the story a month later as fact and publishes a four-page blurb on it in the hard copy of their magazine.
This would make a fun quiz game! “Google story - Real or Baloney?” would have contestants guessing whether or not Google is really going to buy Technorati, whether a murder in progress was actually caught by GoogleMaps street view, or whether Google is actually going to release their own Linux distro.
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